Thursday, 30 July 2015

The Art of Sealing a Deal: Securing Sponsors By Thenmalar Rajoo (Petroleum Geoscience, 2nd/1st)


The Art of Sealing a Deal: Securing Sponsors

By Thenmalar Rajoo (Petroleum Geoscience, 2nd/1st)

Undercroft, 8th July 2015 – The Department of Management and Humanities in collaboration with Village 3 Student Representatives, Universiti Teknologi PETRONAS have successfully organized a workshop called The Art of Sealing a Deal: Securing Sponsors. This workshop was offered to members of clubs and societies, especially from Sponsorship department. This programme was really helpful as students become members of this department with insufficient knowledge or experience in handling a demanding role. This workshop was organized to achieve objectives like explaining the role of a sponsorship committee, instilling the importance of having fund raising goals, showing persuasive methods and to enhance soft skill strategies when communicating with prospects. UTP’s Million Dollar Lady, Puan Fairus Neeza Mohd Fauzi, UTP Head of Financial Accounting Services was invited to share a wealth of experience through the funds she raised for YUTP, Tapestry of Colours, UTP Mobility Assistance, UTP Capital Expenditure (CAPEX), UTP Operational Expenditure (OPEX) and ESTCON. She emphasised on teamwork and encouraged students to treat their events like a business and to secure long-term commitments with potential sponsors. Our speaker also shared some invaluable tips on how to conduct contributor research and to strategize a sale and also mentioned the reasons on why some proposals fail in securing a good deal.

Puan Fairus Neeza Mohd Fauzi, UTP Head of Financial Accounting Services

 The speaker sharing her experiences and knowledge on securing sponsorship


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